For the most part, China (except for the western and northern regions) does not suffer from the lack of fresh water – but rather the lack of clean potable water. This is most prevalent in regions that went rapid industrialization in recent years.
China’s AWG market, unlike the bottled water and water purifier market has seen only modest growth in recent years.
There are approximately 20 players in the market which is still mostly export oriented.
Local consumption is concentrated mostly in the Pearl River and Yangtze River Deltas, where China’s industrialized cities are located.
The market is characterized by 6 key players all trying to find their footing, concentrating on different regions, and market sectors.